Avatar: The Way of Water | Disney
Our team collaborated with Disney to create a larger-than-life, immersive fan experience for Avatar: The Way of Water in celebration of the film’s home entertainment release. I contributed to creative strategy, event development, and asset management - working closely with projection mapping specialists to bring the vision to life. We delivered a supersized projection experience on the 30-foot walls of the Lighthouse Artspace’s 25,000-square-foot exhibit space.
The exhibit sold out its 3-day run, generating buzz and excitement amongst fans. The success of this activation contributed to Avatar: The Way of Water's record-breaking $2.3 billion box-office gross, further solidifying the film’s cultural impact.